Gabriel Roth of Slate and Matt Blackett of Spacing, who presented The Business of Podcasting at MagNet 2017, chat with us about the key takeaways from their session. Discover how Spacing landed on the right focus to create the right voice for the brand, how the team added podcasts to their workflow, and how they found the right production tools and hosting platforms. And find out how Slate turns its journalism into popular podcasts that bring listeners closer to the magazine—and how they’ve converted thousands of those listeners into paying subscribers.
MagNet: Canada’s Magazine Conference took place April 25–27, 2017. MagNet 2018 will take place April 24–27 at the Courtyard Toronto Downtown.