Ryan Dohrn, CEO of Brain Swell Media, discusses the key takeaways from his sessions at MagNet 2016, “Selling Backwards: 10 Tips for Superstar Ad Sales Success!,” “Digital Sales Strategies for Success” and “Selling and Executing Paid/Sponsored Content.” Watch Ryan for his top tips for magazine sales reps.

MagNet: Canada’s Magazine Conference, took place June 7–9, 2016. MagNet 2017 will take place April 25–28 at the Courtyard Toronto Downtown.