Podcasts have gone mainstream, and more and more people are tuning in. For magazines, audio content provides unique connections with new audiences. In this webinar, Michelle Kelly, Vice President of Content at Cottage Life, describes how she and her team created an eight-episode series that ran during summer 2020. She’ll share the details of how they chose a format, length, and sponsor, the nuts and bolts of hosting, promoting, and tracking the series, plus the challenges of recording from home during the COVID-19 lockdown.
Michelle Kelly was named Editor of Cottage Life magazine in July 2015 and the brand’s Vice President, Content, in September 2019. She’s a member of the Professional Advisory Committee for Centennial College in Toronto, and is the recipient of numerous National Magazine Awards and Editors’ Choice Awards from the Canadian Society of Magazine Editors.
Free to attend!
There are more than a few parallels between the dating process and reader retention. From the initial meeting and getting to know you phase, to friends with benefits, infatuation, engagement, and finally a long-term commitment, there are so many moments where we can take a relationship to the next phase or let it phase out completely. In this presentation, Nikolay Malyarov will share innovative strategies that attract and retain readers, helping to grow reach and revenues for publishers.
Nothing gets past Nikolay Malyarov, the CEO International and Chief Content Officer at PressReader. That’s a good thing. His strategic vision and knowledge of the tech, travel, education, and publishing industries have helped turn PressReader into a profitable global business. A FIPP board member and popular speaker at industry events, Nikolay shows publishing and business executives how to capitalize on opportunities others miss.
This webinar is free to attend! Register at magazinescanada.ca/pd/webinars.
Dylan Dubeau, Creator of Animalogic and Digital Video Producer for Blue Ant Media, explains how publishers of all sizes can use YouTube to develop large audiences of engaged superfans. Find out how print and YouTube audiences differ, plus secrets to making great YouTube content. While big brands like Vanity Fair, Vogue, and Wired have access to celebrities and large budgets, this webinar will introduce you to individual creators who have succeeded with more limited resources.
Dylan Dubeau is the Creator of Animalogic (nearly 1 million subscribers) and Digital Video Producer for Blue Ant Media. He writes, edits, shoots, produces, animates, and occasionally hosts videos for the YouTube channels and Facebook pages of Animalogic, Cottage Life, A.Side, Love Nature, Cottage Life DIY, Gameza and Makeful. He also writes, shoots, edits, and produces a YouTube series called Not Exactly Normal, which is all about how history, video games, movies, television, and the internet all collide in this unusual world we live in.
Publishers offer print media and they offer digital media, but what if you could combine print and digital media in the same product? Enter Augmented Reality (AR), which enables readers to unlock additional content behind a printed page, or spurs them to respond instantly on a subscription or other offer, through their smart phones or tablets. Join us as Nicky Middleton, founder and publisher of award-winning Brainspace magazine, an interactive magazine for kids, explains how AR can bring static editorial and advertising print pages to life with animation, video, shopping and other digital tools.
With more than 30 years of experience in both editorial and advertising design, Nicky Middleton has worked with both corporate clients and independent businesses. She became a leader in the innovation cluster of publishing by creating the first children’s magazine that uses augmented reality throughout its editorial content. In her six years of working with augmented reality, she has gained valuable insight. “In order to progress the monetization of interactive print, we need to promote reader familiarity with the technology throughout our editorial,” Nicky says.
TOK Toronto, a free three-day symposium for writers and readers that will take place September 20-22, 2019. TOK, is the digital magazine for the non-profit organization Diaspora Dialogues which publishes fiercely honest, freshly original writing from our cities, and from around the world.
Day One will take place at the Heliconion Hall and include new workshops for emerging authors about pitching to agents and publishers. These sessions will be taped for later podcasts.
Day Two includes four on-stage interviews with eight authors, at Harbourfront Centre – Studio Theatre. Authors include Leslie Shimotakahara, Rebecca Fisseha, Melanie Florence, Joanne Vannicola, Zalika Reid-Benta, Becky Blake, Derek Mascarenhas and Anar Ali.
Day Three we will have two panel discussions for Word On The Street Toronto at the Harbourfront Centre – Toronto Book Awards Tent. Writing While Black in CanLit and Writing In The Age of #MeToo.
All events are free but registration is required.