Watch in this webinar as Dylan Dubeau, Creator of Animalogic and Digital Video Producer for Blue Ant Media, explains how publishers of all sizes can use YouTube to develop large audiences of engaged superfans. You’ll learn how YouTube audiences are unique and how you can take advantage of this platform to grow your audience.
Join us as Nicky Middleton, founder and publisher of award-winning Brainspace magazine, an interactive magazine for kids, explains how AR can bring static editorial and advertising print pages to life with animation, video, shopping and other digital tools.
Join Magazines Canada as Shirlee Engel, Public Affairs Counsellor for Compass Rose Group discusses the outcomes of the federal election with Melanie Rutledge, Executive Director of Magazines Canada. Shirlee and Melanie discuss: a summary of the election including the role of misinformation and policy themes; an early look at new relevant players and the balance of power and more.
Sorting Truth from Fiction with Social Media Tools: Learn how to track coordinated disinformation campaign with a new tool that instantly detects the use of fake accounts in this webinar with Pik-Mai Hui, Marc McCarty and Valentin Pentchev from Indiana University’s Observatory on Social Media.
Kyle Shay, Director of Digital Media at Annex Business Media, as he talks about trends in video storytelling, and how magazines can create and post video content without breaking the bank or burning out staff.
Media sales veteran Ryan Dohrn will help you learn to use behavioural analysis to identify the six personalities of advertisers and how to best work with each unique individual to build relationships faster and ultimately sell them more.
Twitter Canada’s Laura Pearce leads an engaging session on FONK, or the “fear of not knowing”—the insatiable need of Canadians, across all age groups, to be in the know about what’s happening. You’ll learn about consumer mindsets on different social platforms and how to tap into that as you deliver your content in these channels.