By Caren Watkins, MDes; Inclusive designer, IDRC, FLOE, OCAD University; coordinator SNOW: Inclusive Learning and Education An accessible website means that all information found on a web page or web…
By Anicka Quin, Editorial Director, Western Living and Vancouver magazines So you’re running a regional magazine—that’s great! The good news is, publications that celebrate community and connect with their readership…
By Linda Thomas Brooks, President and CEO, MPA – The Association of Magazine Media. I am often asked, “If advertising in magazines is still proven to be more effective than…
By Mindy Abramowitz, CPA, CGA Of the many tasks that the staff (or volunteers) of small or medium-sized magazines must wrangle, financial management is one of the least glamourous, yet…
By Eithne McCredie, Founder, McCredie Circulation Management Renewals are the most important source in circulation for three reasons: they are profitable; they account for at least three quarters of circulation…
By Conan Tobias, Editor-in-Chief, Taddle Creek Introduction: The State of Fact Checking There are two types of fact checking: the kind that happens as a step in the editorial process…
By Trevor Battye, Partner, Clevers Media Getting started with advertisers is often more about asking the right questions than it is about presenting the information. Once you have the answers…
By Chelene Knight, Managing Editor/Executive Director of Room magazine, and Festival Director of the Growing Room Literary Festival When thinking about diversifying your contributors, you must first think about what…
By Matthew Blackett, Publisher, Spacing Podcasts have become a vital component in engaging with your magazine’s readers. Adding a podcast to your publication’s repertoire is no easy task; it should…
By Alysa Procida, Publisher, Inuit Art Quarterly and Executive Director, Inuit Art Foundation Though digital marketing and outreach continue to attract publishers’ attention, direct marketing can still be a powerful…