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    Editorial production is a carefully laid out process that aids in the creation of a magazine issue from conceptualizing an issue and its theme, to executing the issue, to finalizing…

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    Since the COVID-19 pandemic was declared this spring, most of us in the magazine media business are exclusively working from home. Even those of us who are used to working…

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    Building, growing or maintaining your subscriber file requires tactics to acquire new subscribers, as well as methods to retain them. Ideally the two activities should complement each other and be…

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    Canada is unique in the international publishing landscape for having such a wide array of public funding supports available to magazine publishers. Securing grants is not a given and can…

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    The Retail Bulletin is a message from the publisher to the retailer announcing a new issue, a special issue or a new magazine sent to the store. The Retail Bulletin…

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    With the sharp decline in advertising revenues, consumer revenues have become the focus in ensuring a magazine’s financial viability. When planning campaigns, deciding subscription prices or evaluating new sales channel…

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    Congratulations, you started a magazine! Now that the launch party is over, you need to do everything you can to help survive that challenging first year of publishing. In this…

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    The literary community has been having more and more conversations about diversity. One initiative many magazines employ in an attempt to promote diversity is creating “special issues” to centre writers…

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    Planning virtual events has taken on new life as the magazine industry adapts to restrictions on mass gatherings, and new remote working opportunities mean that more and more events will…

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    Are you missing the hustle and bustle of a newsroom right now? Or lunchtime chit-chat and impromptu breaks with a colleague? There are some undeniable experiences that we are all…

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