By Caren Watkins, MDes; Inclusive designer, IDRC, FLOE, OCAD University; coordinator SNOW: Inclusive Learning and Education An accessible website means that all information found on a web page or web…
With their October 2018 issue, Magazines Canada member Canadian Underwriter introduces a new design, new editorial sections and a new tagline: “Your Guide to Insurance Success.”
L’actualité has unveiled its new image and plans for diversifying its brand and readership. The rebrand follows its acquisition in 2016 from Rogers Media by Mishmash Média.
In the second episode of this year’s magBlast series on sponsored content, we speak to Paddy Harrington, Founder of Frontier Magazine, about their new approach to native advertising.
B2B titles have long settled for being the brainy, “dress-for-comfort” magazines living in the shadow of their glamorous, always-fashionable B2C cousins. This dynamic has persisted for years, as B2B publishers…
Expert advice for production managers about preparing for and responding to last-minute ad sales. Written by Suzy Williamson, production manager for Canada Wide Media Ltd. View the PDF: Responding to…
Scott Bullock, creator of CoversSell.com, talks about competing for visibility on the newsstand and how your magazine can turn eyes at the racks into money in the bank. View the…
Martin White, founder of Online Magazine Marketing, gives a detailed guide on how to deliver the best e-newsletters. View the PDF: The ABCs of Enewsletters by Martin White
Jessica Ross, executive editor of Homemakers and editorial workflow system designed, goes through the various ways to prevent late ad changes from disrupting production workflow. View the PDF: Eight Ways…