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    On April 24–25, over 400 delegates attended the 2019 MagNet superconference in Toronto. As Canada’s largest gathering of magazine professionals, MagNet 2019 provided the opportunity to connect and learn from the industry’s top thinkers and innovators.

    The conference sessions covered the latest trends in editorial content, design, circulation and revenue. From newsletters to blockchain, delegates were able to learn how their magazines can be successful in the digital age. In addition to informative sessions, delegates were also able to connect with exhibitors at MagNet Square. We even had a visit from our furry friends of the St. John Ambulance Therapy Dogs program. Woof! Woof!

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    On October 24, Magazines Canada shared the results of an extensive B2B audience research survey conducted by RKI at an exclusive networking breakfast.

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    By Derek Lackey, President, Direct Marketing Association of Canada The General Data Protection Regulation (GDPR) requires a complete re-think of data management practices: How you capture it, How and where…

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    We talk with Eric Albert, president of Quebec’s Mishmash Media, about how Mishmash monetizes their many properties’ audiences, through magazine subscriptions, tickets to events, and other consumer touchpoints.

    Ep 140: Eric Albert
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    President of Quebec’s Mishmash Media Eric Albert shares how Mishmash monetizes their many properties’ audiences, through magazine subscriptions, tickets to events, and other touchpoints with consumers. Music: TimeTrain by PC III

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    The AudioMag podcast series returns with a 2018 Business Media Summit special, featuring RKI Partners’ Raj Kuchibhatla and Annex Business Media’s Martin McAnulty on B2B research and ad sales.

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    So far this century almost every magazine has endeavoured to manifest its readership as it has always done: distribute the magazine as best you can across all platforms and create…

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    In today’s media landscape, publishers’ databases are increasingly becoming both critically important and harder to manage. The points in this Hotsheet may help your organization to better understand database management,…

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    Why run a contest? You could increase your readership and subscriber base by including a subscription as part of the entry fee; generate revenue from submission fees, advertising and sponsorships;…

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    Like all marketing, online marketing has two objectives—awareness and revenues. There are lots of ways to measure awareness—eyeballs/impressions, site visits, pageviews, bounce rates, open rates, social media followers, and so…