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    • MagNet 2019 Highlights
    May 2, 2019
    news

    On April 24–25, over 400 delegates attended the 2019 MagNet superconference in Toronto. As Canada’s largest gathering of magazine professionals, MagNet 2019 provided the opportunity to connect and learn from the industry’s top thinkers and innovators.

    The conference sessions covered the latest trends in editorial content, design, circulation and revenue. From newsletters to blockchain, delegates were able to learn how their magazines can be successful in the digital age. In addition to informative sessions, delegates were also able to connect with exhibitors at MagNet Square. We even had a visit from our furry friends of the St. John Ambulance Therapy Dogs program. Woof! Woof!

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    New AudioMag: Jason Maghanoy on Creating Content in Partnership with Brands
    March 6, 2019
    news

    In this episode of AudioMag, Jason Maghanoy, the director of membership and partner success at Toronto Life, shares his best practices for adding revenue streams, creating content in partnership with brands, and how to bring these skills on board.

    Management
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    Ep 146: Jason Maghanoy
    March 6, 2019
    audiomag

    Toronto Life’s Jason Maghanoy shares his best practices for partnering with brands to create new revenue streams that provide readers with engaging storytelling. Music: TimeTrain by PC III

    Management
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    FBI Secrets to Profile Advertisers and Lock Up the Sale
    February 25, 2019
    webinar-archive

    Media sales veteran Ryan Dohrn will help you learn to use behavioural analysis to identify the six personalities of advertisers and how to best work with each unique individual to build relationships faster and ultimately sell them more.

    Members Only
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    GDPR Readiness: 7 Areas to Address by Derek Lackey
    July 11, 2018
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    By Derek Lackey, President, Direct Marketing Association of Canada The General Data Protection Regulation (GDPR) requires a complete re-think of data management practices: How you capture it, How and where…

    Digital
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    New AudioMag: Eric Albert on Monetizing Your Audience
    June 13, 2018
    news

    We talk with Eric Albert, president of Quebec’s Mishmash Media, about how Mishmash monetizes their many properties’ audiences, through magazine subscriptions, tickets to events, and other consumer touchpoints.

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    Ep 140: Eric Albert
    June 13, 2018
    audiomag

    President of Quebec’s Mishmash Media Eric Albert shares how Mishmash monetizes their many properties’ audiences, through magazine subscriptions, tickets to events, and other touchpoints with consumers. Music: TimeTrain by PC III

    Management
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    Retail Refresh for the Magazine Moment Campaign
    November 30, 2017
    news

    As part of our Magazine Moment campaign, you’ll find videos, rack and backer cards and other signage at more than 400 locations across Canada, including Chapters Indigo, Gateway, Presse Commerce and independent stores, in both French and English, into January 2018.

    Circulation
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    What’s Your Favourite Magazine Moment?
    October 25, 2017
    news

    As part of our Spring 2017 contest promotion, we asked readers to share a favourite Magazine Moment.

    Circulation
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    Content Marketing for Your B2B Audience by John Burns
    August 10, 2017
    pdf

    Story-driven business-focused content marketing is like all writing. Begin with an idea of interest to an audience. Understand why you’re writing in the first place. What need are you solving?…

    Editorial
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