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    Story-driven business-focused content marketing is like all writing. Begin with an idea of interest to an audience. Understand why you’re writing in the first place. What need are you solving?…

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    The Canadian business media community has arrived at a crossroads it would have had a difficult time picturing just a few years ago. Ownership and operations have changed, and business media…

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    Can’t get enough of the MagNet goodness? It’s impossible to condense the energy and excitement of #MagNet17 into digital form, but we’ve got the next best thing: four recorded MagNet sessions are now available, featuring Carley Fortune, Ryan Dohrn, Vesna Moore and John Wilpers!

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    Jon Spencer of Abacus Circulation Inc. discusses the nuances of marketing your titles to libraries, including tips on advertising to librarians and encouraging your readers to request your publication at…

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    The Canada Periodical Fund (CPF), administered by the Department of Canadian Heritage, along with the Foreign Publishers Advertising Services Act (FPASA) and Section 19 of the Income Tax Act work…

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    Expert advice for production managers about preparing for and responding to last-minute ad sales. Written by Suzy Williamson, production manager for Canada Wide Media Ltd. View the PDF: Responding to…

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    Working with small magazines means working with a small team, which is why management often falls on one or two people. Patty Osborne of Geist provides a guide to efficiently…