In general, most magazine launches are driven by passion for the editorial content. The question is, how do you create a viable & profitable business based on a passion? On average, magazine start-ups take three to five years to become profitable. By researching the following items prior to launching, you’ll have a good indication as to how successful the magazine will be, and when.
By Eithne McCredie, Founder, McCredie Circulation Management.
View the PDF: Tips for Launching a Magazine by Eithne McCredie