Tips for Launching a Magazine by Eithne McCredie

In general, most magazine launches are driven by passion for the editorial content. The question is, how do you create a viable & profitable business based on a passion? On average, magazine start-ups take three to five years to become profitable. By researching the following items prior to launching, you’ll have a good indication as to how successful the magazine will be, and when.

By Eithne McCredie, Founder, McCredie Circulation Management.

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