Magazines Canada hosts a series of one-hour webinars focusing on timely and relevant topics to help you run your business.
Each webinar is moderated by an industry veteran, allows you to ask questions of the presenter, and is available to return to it again and again.
The webinars are economical and practical and you can even mix and match with special package pricing.
So take an hour out of your day at home or the office and listen live by web. Keep yourself and your staff up to date in a constantly changing industry. Tune in!
Making Money and Deepening Your Reader Connection with Digital Fundraising
Wednesday, January 27, 2021
2:00 pm (ET)
As ad sales plummeted last spring, Inuit Art Quarterly ran a tight digital fundraising campaign that doubled its goal, pulling in more than $50,000 in two weeks. In this webinar, Publisher Alysa Procida and Editorial Director Britt Gallpen describe the magazine’s business strategy, which focuses on converting readers into donors and deepening their commitment to Inuit art. Learn the secrets for donor engagement that propelled this award-winning magazine to success.
Alysa Procida is the Executive Director of the Inuit Art Foundation and Publisher of the award-winning Inuit Art Quarterly. Under her leadership, the foundation successfully launched several signature programs including the Igloo Tag Trademark, which protects artists from cultural appropriation and theft; the Inuit Artist Database, an unprecedented biographical resource for artists to receive support in creating online CVs; and the inaugural Kenojuak Ashevak Memorial Award, which supports an established Inuit artist in pursuing an artistic residency.
Britt Gallpen is a writer, curator and Editorial Director of Inuit Art Quarterly. Since 2016, she has expanded the magazine’s scope to examine circumpolar artists and contemporary practices, while paying particular attention to mentoring emerging Indigenous writers. In recognition of her efforts, she was awarded the Magazines Grand Prix’s Editor of the Year, Honourable Mention in 2017, while the magazine was shortlisted for the Magazine Grand Prix—Arts and Literary. This was followed by four nominations at the National Magazine Awards in 2018: Best Arts and Literary Magazine, Art Direction Grand Prix, Best Editorial Package and Best One-of-a-Kind Storytelling (silver).
How to Be a Better Writer
Wednesday, February 17, 2021
2:00 pm (ET)
Want to learn the most common mistakes even professional writers miss in their own text? Seasoned editor Leslie Wu shares her top tips for catching errors every time. Whether you’re writing copy for magazine articles or grant applications, circulation efforts or sales kits, find out this pro’s secrets to effectively proofing your own work, avoiding commonly overused phrases, and streamlining wordy copy. This webinar is essential for anyone who wants to improve their professional writing.
Leslie Wu is a freelance food and travel writer with 20 years of experience in the publishing industry. A regular contributor to Forbes Life and Food Network Canada, she is also a part-time professor in Sheridan College’s Creative Writing & Publishing Program and holds a Master of Arts in Communications from McGill University.
Working Toward Equity
Wednesday, March 17, 2021
2:00 pm (ET)
Kate Monro shares how C Magazine addresses its commitment to equity by embedding principles of anti-oppression and meaningful inclusion into its strategic plan, organizational culture and programs. During this webinar, find out how these ongoing efforts have been manifested, through staff and board training; the establishment of an equity committee; the development of new policies and procedures, including an affirmative action framework; and the setting of targets and formulation of innovative strategies that aim to increase the presence, self-determination, and discourses of marginalized communities.
Kate Monro is the Executive Director and Publisher of C Magazine, a contemporary art and criticism periodical that focuses on the activities of contemporary art practitioners with an emphasis on those from Black, Indigenous, diasporic and other equity-seeking communities. She approaches this sharing opportunity with openness and humility, acknowledging that equity work is ongoing and complex, requiring sensitivity and adaptiveness to ever-changing norms.
Magazines Canada members can access the complete webinar archive in the Resource Centre. Make sure you’re logged in! Having troubles accessing the webinar archive? Email Kiley at email@example.com for help.
Pricing and Registration
FREE to Magazines Canada members.
What do I need to connect?
For the audio, you need:
- Speakers or headphones connected to your computer. The audio is broadcast through the Internet.
For the presentation, you need:
- A high speed Internet connection. (Note: wireless connections aren’t recommended.)
- A web link, which will be sent to you when you register. Click on the link, enter as a “participant” and type your name.
- Always test your system prior to the webinar to make sure you have the right add-ins and adequate connection speed.
How do I get the access information for the webinar?
The access information will be sent to the email address used to register, prior to the webinar. If you haven’t received the info by 9:00 am on the day of the webinar, or if you’ve misplaced it, email firstname.lastname@example.org. If you need this info once the webinar’s in progress, contact Kiley Pole or call 416.994.6471 / 1.877.238.8354 x238.
Do I have to register everyone at my magazine?
No. Everybody at your magazine is welcome. Just register one person for your magazine and share the access coordinates with your coworkers.
I participated in the webinar. Can I get a copy of presentation used?
Yes, the presentation is available to registrants after the webinar.
Can I ask questions during the webinar?
Yes. You will be muted during the presentation, but a chat box will appear during the last 10-15 minutes of the webinar at which time you can type in your questions.
I registered but missed the live webinar. Is there a recording available?
Yes, in most cases a recording is available to registrants.
Magazines Canada acknowledges the support of the Government of Canada through the Canada Periodical Fund of the Department of Canadian Heritage for this project.