Magazines Canada hosts a series of one-hour webinars focusing on timely and relevant topics to help you run your business.
Each webinar is moderated by an industry veteran, allows you to ask questions of the presenter, and is available to return to it again and again.
The webinars are economical and practical and you can even mix and match with special package pricing.
So take an hour out of your day at home or the office and listen live by web and phone. Keep yourself and your staff up to date in a constantly changing industry. Tune in!
FBI Secrets to Profile Advertisers and Lock Up the Sale
Wednesday, February 20, 2019
The FBI use a unique system to detect and classify an individual’s major personality and behavioural characteristics. This amazing system allows an agent to dig deep and discover the way a criminal thinks and acts. Media sales veteran Ryan Dohrn will help you learn to use this system to identify the six personalities of advertisers and how to best work with each unique individual to build relationships faster and ultimately sell them more. This is a tongue-in-cheek, fun, and highly relevant workshop that has become one of Ryan’s most requested topics to share.
Ryan Dohrn is the creator of the 360 Ad Sales System taught to more than 10,000 ad sales reps in seven countries. Ryan’s 25-year media sales and marketing career includes leadership roles at PennWell Publishing, Morris Publishing, Disney/ABC TV, Sinclair Broadcasting and The NY Times Company. Ryan currently works monthly with more than 50 media companies and their related sales and management teams.
Free to Magazines Canada members!
Magazines Canada members can access the complete webinar archive in the Resource Centre. Make sure you’re logged in! Having troubles accessing the webinar archive? Email Kiley at email@example.com for help.
Pricing and Registration
FREE to Magazines Canada members
Email Kiley at firstname.lastname@example.org to register.
What do I need to connect?
For the audio, you need:
- A touch-telephone. You’ll be sent the number to call along with the access code when you register. If you have a group of colleagues joining you, you’ll need a speaker phone.
For the presentation, you need:
- A high speed Internet connection. (Note: wireless connections aren’t recommended.)
- A web link, which will be sent to you when you register. Click on the link, enter as a “guest” and type your name.
- Always test your system prior to the webinar to make sure you have the right add-ins and adequate connection speed.
How do I get the access information for the webinar?
The access information will be sent to the email address used to register, prior to the webinar. If you haven’t received the info by 9:00 am on the day of the webinar, or if you’ve misplaced it, email email@example.com. If you need this info once the webinar’s in progress, contact Kiley Pole or call 416.504.0274 x238.
Do I have to register everyone at my magazine?
No. Everybody at your magazine is welcome. Just register one person for your magazine and share the access coordinates with your coworkers.
I participated in the webinar. Can I get a copy of presentation used?
Yes, the presentation is available to registrants after the webinar.
Can I ask questions during the webinar?
Yes. Your line will be muted during the presentation, but a chat box will appear during the last 10-15 minutes of the webinar at which time you can type in your questions.
I registered but missed the live webinar. Is there a recording available?
Yes, in most cases a recording is available to registrants.
Magazines Canada acknowledges the support of the Government of Canada through the Canada Periodical Fund of the Department of Canadian Heritage for this project.