Hotsheet Archive
Anyone who reads print magazines has encountered an editorial package, even if they aren’t familiar with the term. A single article made up of a collection of shorter articles on a specific theme, an editorial package gives editors the opportunity to tell multiple stories under one umbrella theme.
Kim Shiffman, Editor-in-Chief of Today’s Parent, shares her secrets on how to create an editorial package, as well as some useful dos, don’ts, and use cases.
More Hotsheets
Tired of filling out onerous grant applications and want to develop your donor base? Need to maximize an existing fundraising program but don’t know the basics or are looking for fresh ideas? These tips can help.
Search Engine Marketing (SEM) is a powerful tool that can significantly benefit print publishers by increasing online visibility, attracting more readers, and driving revenue. This hotsheet from Jen Mader explains what SEM is, highlights the importance of SEM, and...
Newsstand and Circulation Consultant Craig Sweetman/CRS Media shares a quarterly update on the state of newsstand magazine sales for the 3rd/Quarter – 2023 for the Canadian Marketplace. Download/View the Hotsheet Here: State of the Newsstand Q3 2023
In today’s digital age, search engine optimization (SEO) is an indispensable tool for publishers, even those who primarily operate in print media. Our September 2023 hotsheet from Jen Mader outlines the importance of SEO for print publishers and provides the top 10...