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Webinar: Unlock the Full Power of Your Content: 3 Steps to Uncovering Readership, Ranking and Revenue

February 8, 2017 - February 8, 2017
2:00 pm - 3:00 pm
425 Adelaide Street West
Toronto, Ontario M5V 3C1 Canada
Website link
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What if you could unlock the full power of the articles you produce, reach audiences as yet unfamiliar with your magazine, and introduce your archived content to new readers? Join Martin White of Online Magazine Marketing (monetizingcontent.ca) to learn how to unleash the power of your magazine content in a world of device-liberated, search-crazy users and attract audience and revenue growth.

Martin White‘s executive experience with TIME Magazine in Canada as Vice President and Publisher as well as Associate Publisher of Toronto Life magazine effectively leveraged the global brand of one and the local reputation of the other to establish leadership positions within a highly competitive media marketplace. Martin’s early adoption of online potential through torontolife.com and timeCanada.ca as well as extensive content deals with MSN and Québecor (Canoe.ca) led to his establishment of Online Magazine Marketing in 2002 as a consultancy to the Canadian media network, particularly magazines across Canada. He has consulted directly with over 50 magazines across the country in addressing their editorial, circulation and advertising needs in facing the difficult transition from a traditional print business model to incorporating innovative programs and revenue models integrating traditional media with new-media. Having spoken on behalf of various media associations in every province in the country, Martin has direct experience in understanding and undertaking the challenges faced by independent publishers.

Pricing and Registration:

Members Non-Members
Single Webinar $25 $60 Register Online
Four Webinars
(Pick the webinar labelled “select for 4pack”)
$80 $160
Series (All webinars from July to March including
the joint ones with AMPA)
$150 $300