Webinar: FBI Secrets to Profile Advertisers and Lock Up the Sale
February 20 - February 20
2:00 pm - 3:00 pm
425 Adelaide Street West
FBI Secrets to Profile Advertisers and Lock Up the Sale: The FBI use a unique system to detect and classify an individual's major personality and behavioural characteristics. This amazing system allows an agent to dig deep and discover the way a criminal thinks and acts. Media sales veteran Ryan Dohrn
will help you learn to use this system to identify the six personalities of advertisers and how to best work with each unique individual to build relationships faster and ultimately sell them more. This is a tongue-in-cheek, fun, and highly relevant workshop that has become one of Ryan’s most requested topics to share.
is the creator of the 360 Ad Sales System taught to more than 10,000 ad sales reps in seven countries. Ryan's 25-year media sales and marketing career includes leadership roles at PennWell Publishing, Morris Publishing, Disney/ABC TV, Sinclair Broadcasting and The NY Times Company. Ryan currently works monthly with more than 50 media companies and their related sales and management teams.