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Webinar: Making Money and Deepening Your Reader Connection with Digital Fundraising

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Name: Webinar: Making Money and Deepening Your Reader Connection with Digital Fundraising
Start: 2021-01-27T14:00:00-05:00
End: 2021-01-27T15:00:00-05:00

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Webinar: Making Money and Deepening Your Reader Connection with Digital Fundraising

January 27 — January 27

2:00 pm — 3:00 pm

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Wed 27

January 27 @ 2:00 pm - 3:00 pm

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MagNet Marquee speaker Jay Lauf from Quartz.

Webinar: Making Money and Deepening Your Reader Connection with Digital Fundraising

As ad sales plummeted last spring, Inuit Art Quarterly ran a tight digital fundraising campaign that doubled its goal, pulling in more than $50,000 in two weeks. In this webinar on January 20, Alysa Procida and Britt Gallpen describe the magazine's business strategy, which focuses on converting readers into donors and deepening their commitment to Inuit art. Learn the secrets for donor engagement that propelled this award-winning magazine to success.